Case Studies

Take a look through our case studies to learn more about the work we have done for previous clients.

Case Study | The Highboard Creative | Charleston Investment Advisors

Charleston Investment Advisors are an experience team of financial experts who specialise in empowering family-orientated and purpose-driven leaders to build generational wealth. They are a female-led boutique wealth management firm with over three decades of experience in the financial sector.

The previous website was functional but lacked personality and didn’t convey the brand personality. Stephanie Mackara, director of Charleston Investment Advisors and author or the book Money Minded Families, wanted the website to reflect their South Carolina base and the warm relationships her firm build with their clients. She also wanted to introduce her team and give prospective clients a feel for the people behind the brand.

We had a Design Strategy Call to decide on the project deliverables and goals for the website. I built a custom WordPress website using expert copy written by the fantastic team at The Whitter Group. As well as a beautiful new set of corporate headshots, we used images taken by a local photographer to reflect the local landscape and personality behind the brand. Behind the scenes unused plugins were removed and the site was streamlined to run as efficiently as possible. The team chose a monthly Care Plan to keep the website updated and maintained.

About the author

Clare Cahill is a website designer with a passion for creating websites for interior designers. Clare creates classic, strategic websites that stand the test of time, as well as offering software based solutions to streamline your workflow behind the scenes.

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"Clare is the ultimate creative partner"

Clare is the ultimate creative partner and there simply aren’t enough praises to sing about all the magic she brings to a project.

As the owner of a communications firm, I spent YEARS looking for someone of Clare’s caliber and creative genius to partner with for clients who needed website designs and builds. No one ever came close. Her creativity is endless. Her ideas are truly unique and memorable. Her communication is top-notch and ridiculously appreciated. I have worked with Clare now on many projects and have to yet to find an industry or niche where she doesn’t shine. I will say that she is especially talented when it comes to bring other creatives’ visions to life (designers, photographers, artists, etc.) Her ability to get to the heart of what matters most and to relay in clean, clear, ‘simple’ ways for maximum results is really incredible.

The cherry on top? Clare is a consummate professional. She is organized, detail-oriented and very thorough. This makes all the difference when it comes to the ‘business’ side of a partnership.

If you’re looking for support with your website, you’ve found your person. Clare is her. I promise.

– Erin Thomas
The Whitter Group